In parallel with the Paris Motor Show 2024, BASF Automotive Refinish warmly welcomed representatives of the Peugeot brand’s European dealer networks, all members of the AECP, to its center of competence and research and development, the R-M Center in Clermont de l’Oise with Frederic Fischer.
During the visit, participants were able to discover BASF Automotive Refinish’s latest innovations in the EMEA region, future color trends presented by Mark Gutjahr (Head of Color design at BASF) and a demonstration of eco-efficient repair and digital color solutions by Carole Palfray’s EMEA technical team.
The experts R-M, premium brand of BASF Coatings Automotive Refinish, have developed a a connected ecosystem of technologies that will not only help the environment but also the body shop. Their AGILIS waterborne base coat line boasts the fastest process times in the industry, with color matching accuracy at 100%. Plus, it surpasses all others in terms of VOC levels, being the only one 40% below the legal limit. R-M’s new e’Sense Race Finish R clearcoat is a game-changer, drying in just 20 minutes at 40° and reducing CO2 emissions by up to 40%. This technology is perfect for electric vehicles and guarantees a flawless finish. This innovative clear coat is made with Ccyled® technology, using raw materials from end-of-life tires to replace fossil fuels – contributing to a circular economy.
These innovations are essential to BASF’s commitment to sustainability and the long-term future of bodyshops, with a focus on reducing CO2 emissions and conserving resources.
